What is Internet Marketing? The title sums up what many people are doing online today to make extra money or a full time doing Internet Marketing. Basically to make money online, you have to market something on the Internet. Marketing can come in a variety of techniques such as advertising on search engine sites like Google, Yahoo, Excite, MSN, etc. There are two types of search engine advertising. One is pay per click traffic which means that someone would put up a small sponsored ad on Google or Yahoo for instance and would pay the search engine each time someone clicked on your ad. The higher you bid, the higher up your ad position will be. The other type is natural or organic search engine traffic which requires a good deal of search engine optimization techniques to your website. All the traffic is free and depending on how good your site is with content and keywords that describe your site, will determine how high in the rankings you will get.
So what do Internet Marketers sell or market? It can be anything from selling electronics online to creating a blog or forum to generate advertising revenue. There are so many different ways to market and make money online, that the Internet is very wide open for many new people to get in on the action and starting online marketing themselves. Affiliate marketing is one of the most popular and fastest growing techniques in Internet Marketing. It’s growing so fast because almost anyone can get started in affiliate marketing without having a website or any knowledge of creating their own product. Basically with affiliate marketing you drive traffic and advertise other services or companies products in return for a commission. For example, if you told a friend about NetFlix and they signed up, you could get a referral commission from NetFlix. So many people will setup ads or blogs/forums about NetFlix and drive traffic to the site and if the user signs up, they will get a commission. It’s very easy because with driving traffic to NetFlix you don’t have to answer any questions, handle any orders, customer service, etc. Netflix will take care of everything for you and if they sign up, you get the commission. This is just one example of affiliate marketing, but you can see how powerful and easy it can be for anyone to get started.